Pricing Management

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Pricing - PDF Slides

Pricing Objectives & Policies

Pricing Objectives

Pricing Policies

Pricing Over the Product
Life Cycle

Skimming Pricing Policy

Penetration Pricing Policy

Discounts/Allowances
Pricing Policy

Cumulative & Noncumulative
Quantity Discounts

Trade Discounts

Cash Discounts

Geographic Pricing Policies

F.O.B. Pricing

Zone Pricing

Uniform Delivered Pricing

Basing-Point Pricing

Freight Absorption
& Phantom Freight

Breakeven Analysis

Demand-Oriented
Breakeven Analysis

Markups

Markdowns

Marginal Analysis

Monopolistic Competition

Pure Competition

Oligopoly/Duopoly

Monopoly

Minimize Loss vs.
Maximize Profit Pricing

Pyschological Pricing Approaches

Prestige Pricing

Odd-Even Pricing

Psychological Pricing

Demand-Backward Pricing

Pricing - PDF File

Pricing Lecture (Draft)